Basic Package (Benign Disease Marketing)

Position your center as a leader in advanced, evidence-based care for benign conditions. The Basic Benign Advantage Toolkit is non-branded and includes the following:

Social Media Strategy

• 12-Disease Facebook Campaign
  Professionally crafted copy and visuals sized for Facebook that highlight the clinical rationale and patient benefits of radiation therapy for benign diseases; designed to build awareness among peers and the public.
• Content Calendar
  A strategic rollout plan aligned with seasonal trends and awareness months to maximize visibility and engagement.

Patient-Facing Education

• Patient Education Sheets (6 Conditions)
  Clear, empathetic Word documents that explain radiation therapy’s role in treating benign conditions; ideal for use in consultations or follow-up packets.

Clinical Validation

• Published Literature Summaries (4 Conditions)
  Peer-reviewed articles and summaries that reinforce the safety, efficacy, and long-term outcomes of radiation therapy for benign disease, ready to share with colleagues or include in CME presentations.

Community Awareness

• Radio Ad Copy
  Compelling scripts that position your center as a destination for advanced care of benign conditions, emphasizing access, innovation, and patient outcomes.

Physician-to-Physician Tools

• Referral Letter Template
  A concise, evidence-based letter that educates referring physicians on when and why to consider radiation therapy for benign disease.
• PowerPoint Slide Deck
  Professionally designed slides for tumor boards, grand rounds, or administrator briefings—highlighting indications, outcomes, and referral pathways.

Practice Collateral

• Rack Card
  A visually engaging handout listing benign diseases treatable with radiation therapy, perfect for waiting rooms, referring offices, and outreach events.
• Referral Forms
  Streamlined, fillable template